Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers
Geoffrey A. Moore · HarperBusiness
MLA
Moore, Geoffrey A. Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers. HarperBusiness, 1991.
APA
Moore, G. A. (1991). Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers. HarperBusiness.
Chicago
Moore, Geoffrey A. Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers. HarperBusiness, 1991.
Wikipedia
{{cite book |title=Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers |author1=Geoffrey A. Moore |publisher=HarperBusiness |location=[New York, N.Y.] |year=1991 |language=en |isbn=9780887305191}}
BibTeX
@book{isbn9780887305191, title = {Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers}, author = {{Geoffrey A. Moore}}, publisher = {HarperBusiness}, address = {[New York, N.Y.]}, year = {1991}, language = {eng}, isbn = {9780887305191}, }
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- Other editions of Crossing the Chasm: find the one you are citing
- The catalog gives 1991 without saying it is the publication year: check it against your copy
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